I'm Sophie. London-based freelance writer with a penchant for long-form, an affinity for all things sustainable lifestyle and extensive experience of the luxury eCommerce market. I know how customers shop, how they like to be spoken to — from email to FAQs — and I know what bugs me about digital copy.
Specialist in articles, blog posts and ‘how-to’ guides for the corporate, startup and SME sectors. Creative copywriter when the wind takes me. If your message isn't connecting, maybe we could?
Let's grab a coffee and have a chat about a brief, your business, or the weather.
If that's too forward, drop me an email for a good old digital convo.
Prose not poppin'? From fire safety tips to zero-proof spirits, I'll research, write and edit according to your tone of voice and SEO requirements. Or I'm happy to lend a steer.
No subject is too techy or ‘boring’. I'll be able to spin an interesting yarn. Test me if you like?
Your blog is your Speakers' Corner. Your chance to establish kudos as a thought-leader in your field.
Whether you need a little help keeping posts fresh or getting your dialogue off the ground, let's do it.
If you're looking for something a little more formal, I'll deliver key facts with page-turning power.
Here’s where all those years of luxury retail experience come in handy. I knew they would. I create short-form content for fashion and retail that takes your key descriptors and USPs, and puts them in one neat little nutshell.
I've never been able to resist a wordy retort. Give me a few characters to play with and I'll give you a one-liner.
The long and the short of it is I like both the long and the short of it.
Landing page, About Us page, FAQs: they're all you.
Think about that literally. You’d be pretty perplexed if your best buddy suddenly sounded like Iris from two doors down, no?
Whoever you are, your web copy — right down to the navigation bar and Contact Us form — needs to consistently speak in your dulcet tones. And if you're tone deaf, don't worry about it. I'll help tune you up.
Did I mention I like one-liners?
Who are you? And what have you done with the brand I met on your website?
It's a drag when someone turns out to be different from their ad. Same goes for business. Tightening up the voice of your marketing and service communications can be the key to gaining brand loyalty. Trust me, I did this for years.
Minor tweaks or development of the ‘un-template’ — all it needs is a little more harmony.
PRoofreading & editing
Yep. I can do that too.